{"id":2046,"date":"2023-07-27T11:10:27","date_gmt":"2023-07-27T09:10:27","guid":{"rendered":"https:\/\/www.d-velop.com\/blog\/?p=2046"},"modified":"2025-09-18T14:26:16","modified_gmt":"2025-09-18T12:26:16","slug":"future","status":"publish","type":"post","link":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/","title":{"rendered":"Futurologist Magnus Lindkvist reveals 6 characteristics of successful companies of the future"},"content":{"rendered":"\n<p data-beyondwords-marker=\"8c3ad2f0-69c3-4019-a1fb-4f6b58330088\">AI-empowered robots, bio-hacking, and interstellar colonies will make humanity infinitely happier, healthier, and wealthier than today. We will live to be two hundred years old on some Martian moon. And Bayern\u202fMunich will be the galaxy\u2019s best football team. That is what it sounds like when some people talk about the future.<\/p>\n\n\n\n<p data-beyondwords-marker=\"5cc1a9cc-6d2c-41ac-8c72-6b793da5eec9\">Actually, in 2023, there are many more people who sound like this: Climate-denying Russian robot trolls with Monkeypox will cause hyperinflation, World War 3, and planetary destruction\u2026unless we avoid gluten.<\/p>\n\n\n\n<h2 data-beyondwords-marker=\"e12e20bd-0a6b-4579-b7d6-5fe6074d2272\" class=\"wp-block-heading\" id=\"h-different-versions-of-the-future\"><span class=\"ez-toc-section\" id=\"different-versions-of-the-future\"><\/span>Different Versions of the Future<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p data-beyondwords-marker=\"f0853834-3533-48a7-8a6a-27c9017deeb0\">They are variations &#8211; one Panglossian, the other dystopian &#8211; of the same theme, using the future as a substitute for LSD. Imaginative visions of tomorrow\u2019s world have entertained us for decades &#8211; from the optimism of the 1960s to the Weltschmerz of today. \u202fThey are fine as entertainment but useless as a management tool.<\/p>\n\n\n\n<figure data-beyondwords-marker=\"f0b5c6a5-7072-474e-aef0-6451cdab746b\" class=\"wp-block-pullquote\"><blockquote><p>The future is not a drug. In fact, it\u2019s not even a noun -\u202fthe\u202ffuture &#8211; but an activity &#8211; to future.<\/p><cite>Magnus Lindkvist<\/cite><\/blockquote><\/figure>\n\n\n\n<h2 data-beyondwords-marker=\"d556e727-859a-4c63-89d8-3347114fd4e6\" class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6-common-traits-of-successful-companies-in-times-of-change\"><\/span>6 Common Traits of Successful Companies in Times of Change<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p data-beyondwords-marker=\"01a4f509-a655-4cc9-a4bc-91783dccac07\">As a writer, I have spent decades finding unexpected sources of wisdom in psychology, history, popular culture, science, and business case studies. I have learned that companies that live through crises, adapt to\u202fchanges, or survive disruption tend to have a few things in common:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;69d7e7b12adb5&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69d7e7b12adb5\" data-beyondwords-marker=\"33a2c194-ab15-4a27-a3c3-4cd59c8b0ddc\" class=\"aligncenter size-full wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"2102\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/06\/Magnus-lindkvist-future-characteristics-of-successful-companies-in-change.png\" alt=\"\" class=\"wp-image-2050\" srcset=\"https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/06\/Magnus-lindkvist-future-characteristics-of-successful-companies-in-change.png 2000w, https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/06\/Magnus-lindkvist-future-characteristics-of-successful-companies-in-change-285x300.png 285w, https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/06\/Magnus-lindkvist-future-characteristics-of-successful-companies-in-change-974x1024.png 974w, https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/06\/Magnus-lindkvist-future-characteristics-of-successful-companies-in-change-1461x1536.png 1461w, https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/06\/Magnus-lindkvist-future-characteristics-of-successful-companies-in-change-1949x2048.png 1949w, https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/06\/Magnus-lindkvist-future-characteristics-of-successful-companies-in-change-1920x2018.png 1920w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Enlarge\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n\n\n<h3 data-beyondwords-marker=\"8c52e7d5-eda1-4d6f-bf28-f438af54433f\" class=\"wp-block-heading\">1. Inspiration Beyond Competition: Creativity through Unconventional Sources<\/h3>\n\n\n\n<p data-beyondwords-marker=\"e9e03210-3e1f-4be7-a19e-9982036e7bc2\">They find inspiration, and suppliers, through\u202fsources other than their competitors. Nintendo was able to create the Wii by using chips made for collision systems (i.e., airbags) in cars. <\/p>\n\n\n\n<p data-beyondwords-marker=\"f48a26ac-88a0-42ca-a289-d0e0f24a86a1\">The biomedical drug\u202fOrfadin (curing a rare autoimmune disease in children) was created using a failed pesticide from a gene found in the bottle brush plant. <\/p>\n\n\n\n<p data-beyondwords-marker=\"726e99f9-e1be-43e2-bd33-b20fc6147852\">Innovation happens when ideas have sex, as\u202fMatt Ridley\u202feloquently\u202fput it.\u202f<\/p>\n\n\n\n<h3 data-beyondwords-marker=\"776fbac9-edef-41dd-9451-f20d5d4e89c6\" class=\"wp-block-heading\">2. Play, Experiment, and Innovation: The Role of Trial and Error<\/h3>\n\n\n\n<p data-beyondwords-marker=\"22827c1c-3715-467b-a18f-9fb4c237adb7\">They do\u202fplayful experiments\u202finstead of extensive planning. Nuclear power plants and brain surgery should not experiment. But most other industries can and should.<\/p>\n\n\n\n<ul data-beyondwords-marker=\"66a11655-b1fd-46c9-8316-133760c37f1e\" class=\"wp-block-list is-style-checkbox\">\n<li data-beyondwords-marker=\"530a5a25-2346-4d1a-b2c7-e05ac6d0652d\">The pharmaceutical industry was built\u202fby serendipity &#8211; luck &#8211; not risk managers. <\/li>\n\n\n\n<li data-beyondwords-marker=\"39d219a0-78ba-41fe-8ca1-c81c84827c51\">iRobot, the robotics company bought by Amazon in 2022, was created by trying out and failing at 14 failed business models before they found traction in floor-cleaning consumer robotics. <\/li>\n\n\n\n<li data-beyondwords-marker=\"2052d95a-e201-4d7c-814d-1681f2a4d27d\">Politics is more fun if you play gracefully with ideas instead of entrenched polarization.\u202f<\/li>\n<\/ul>\n\n\n\n<div data-beyondwords-marker=\"80e9200a-166a-4c67-a3c4-f4883e249a7e\" class=\"wp-block-group is-style-info-explanation\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<h3 data-beyondwords-marker=\"6baade11-70f7-48ae-955d-fd9b58438f10\" class=\"wp-block-heading\">Definition Serendipity<\/h3>\n\n\n\n<p data-beyondwords-marker=\"09e987b6-889e-48c7-b2af-f70a07273481\"><strong>Serendipity<\/strong> refers to the fortunate and unexpected discovery of something valuable or meaningful while searching for something else.<\/p>\n<\/div><\/div>\n\n\n\n<h3 data-beyondwords-marker=\"cb78ac53-6581-4fa8-ad1c-54e3e291d972\" class=\"wp-block-heading\">3. Dancing with Rules: Creativity and Flexibility in Dealing with Regulations<\/h3>\n\n\n\n<p data-beyondwords-marker=\"860b0a4b-c74a-4888-8137-27bc02d1e25c\">Rules should not be broken &#8211; they are there for a reason. In an open democracy, rules and laws are the scar tissue of society, reminding us of what should and should not be done.<\/p>\n\n\n\n<p data-beyondwords-marker=\"0344c484-2102-4c0d-a208-698e7d389a04\">What we can do, however, is dance with rules. Bend them like Beckham. The Swiss watch industry came about because jewelers in 16th-century Geneva danced around John Calvin\u2019s ban on wearing\u202fjewelry. Calvin allowed a loophole for timepieces, so the jewelers used French protestant refugees working on farms in the Jura region to create an empire of expensive luxury watches.\u202f<\/p>\n\n\n\n<h3 data-beyondwords-marker=\"68d93fd3-f701-452f-82ab-c3984f8f2a5d\" class=\"wp-block-heading\">4. Leveraging Creative Friction: Conflict as a Driving Force for Innovation<\/h3>\n\n\n\n<p data-beyondwords-marker=\"9a121bd4-9b86-473a-82e3-33911828943f\">They leverage\u202fcreative friction. Famous bands do this very well. Rolling Stones, Depeche Mode, and U2 fight and argue a lot, but they create beautiful, timeless music. This is the creative spark powered by\u202fconflict.<\/p>\n\n\n\n<p data-beyondwords-marker=\"6cae6ada-2cf5-4445-8da0-34b926ff3ea4\">In the 1960\u2019s, the entire US technology industry was based around Boston\u2019s Route 128: from Wang to Digital Equipment. 30 years later, it moved to Silicon Valley. The reason is that the east coast\u202fcompanies were rigid, hierarchical, and male-dominated. If you disagreed with the boss, you were fired.\u202f<\/p>\n\n\n\n<p data-beyondwords-marker=\"2756df76-dee6-40d7-8403-00dbe436022b\">The west coast companies, on the other hand, were organized in loose networks that collaborated\u202fand competed at the same time. Disagreement was encouraged and often led to new offspring companies being born.\u202f<\/p>\n\n\n\n<h3 data-beyondwords-marker=\"192fc86f-14f0-4294-aa94-22cff5b00c85\" class=\"wp-block-heading\">5. Bouncebackability: The Art of Bouncing Back and Moving Forward<\/h3>\n\n\n\n<p data-beyondwords-marker=\"0e9820bb-b00e-4567-855b-c32184b8f1e5\">They practice the fine art of\u202fbouncebackability. Ole Kirk Christensen was born the youngest of ten siblings in a poor farmer family in rural Denmark. He started a woodworking shop before his 15th birthday.\u202fOver the coming decades, his factories burned down (twice). His wife died, leaving him a widow with four children. He survived an economic depression and a military invasion. <\/p>\n\n\n\n<p data-beyondwords-marker=\"611d6343-7e90-4eb4-8b9e-c0f005bff213\">He finally found a new\u202finteresting technology in the wake of the 2nd world war. With wood scarcity after two world wars, he turned to plastics. Especially a variety called ABS, which was both hard and soft at the same time. He\u202fstarted building plastic toy bricks with which children could build anything they wanted. He called it \u201dplay well&#8221; in Danish,\u202fLeg Godt. Lego, for short. <\/p>\n\n\n\n<p data-beyondwords-marker=\"42370eec-4857-4ef1-bfff-8db2af4219d4\">We live in a time of poly-crisis, so we will do well from\u202flearning this ability to bounce back and bounce forward in the face of adversity.\u202f<\/p>\n\n\n\n<h3 data-beyondwords-marker=\"778e6ec5-f8be-4572-8b6b-f361b3443361\" class=\"wp-block-heading\">6. Creativity Over Competition: The Pursuit of Creation and Exploration<\/h3>\n\n\n\n<p data-beyondwords-marker=\"e28bd800-0986-4c10-9c53-510300a47848\">Above all, what these companies, brands, and individuals do best is\u202fcreate more than compete. Competition is about fitting into the status quo and being a little bit better than your competitors. It\u2019s a lot like\u202fsports, where the rules are agreed upon in advance, and the winner gets a gold medal. \u202f<\/p>\n\n\n\n<p data-beyondwords-marker=\"d039a5c7-c03c-4db9-b337-82f93cfa793e\">Creation is about exploring the unknown. It is risky and uncertain, and there are no rules. Most things have not been\u202finvented. Yet.\u202f<\/p>\n\n\n\n<div data-beyondwords-marker=\"9ca0335a-c675-48a6-b1c1-5ba801bb5ca5\" class=\"wp-block-group is-style-cta-whitepaper\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p data-beyondwords-marker=\"5f499fc5-216c-4968-af01-e50010f194ff\"><strong>Contract management at its best <\/strong><br>In this white paper we take a closer look at 7 facts about contract management with Microsoft 365.<\/p>\n\n\n\n\t<div data-beyondwords-marker=\"198fe353-2fc7-4bd0-9e6e-2106cf2d1ed4\" class=\"wp-block-buttons\">\n\t\t<div class=\"wp-block-button is-style-outline\">\n\t\t\t<a class=\"wp-block-button__link\" href=\"https:\/\/content.d-velop.com\/whitepaper\/7-facts-about-contract-management-with-m365?utm_campaign=Other+-+d.velop+Blog+-+International&#038;utm_source=intern-blog-en&#038;utm_medium=blogpost-future&#038;utm_content=button\" target=\"\">Read Now<\/a>\t\t<\/div>\n\t<\/div>\n\n\t<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>AI-empowered robots, bio-hacking, and interstellar colonies will make humanity infinitely happier, healthier, and wealthier than today. We will live to [&hellip;]<\/p>\n","protected":false},"author":61,"featured_media":2048,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","beyondwords_generate_audio":"1","beyondwords_project_id":"50193","beyondwords_content_id":"8caa2e6c-3d08-4d98-bc59-aa99d748811f","beyondwords_preview_token":"ef61844c-8955-4923-8800-320a482e5928","beyondwords_player_content":"","beyondwords_player_style":"","beyondwords_language_code":"","beyondwords_language_id":"","beyondwords_title_voice_id":"","beyondwords_body_voice_id":"","beyondwords_summary_voice_id":"","beyondwords_error_message":"","beyondwords_disabled":"1","beyondwords_delete_content":"","beyondwords_podcast_id":"","beyondwords_hash":"","publish_post_to_speechkit":"","speechkit_hash":"","speechkit_generate_audio":"","speechkit_project_id":"","speechkit_podcast_id":"","speechkit_error_message":"","speechkit_disabled":"","speechkit_access_key":"","speechkit_error":"","speechkit_info":"","speechkit_response":"","speechkit_retries":"","speechkit_status":"","speechkit_updated_at":"","_speechkit_link":"","_speechkit_text":""},"categories":[7],"tags":[33],"class_list":["post-2046","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thinking-digitally","tag-future"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.9 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>6 characteristics of successful companies | d.velop Blog<\/title>\n<meta name=\"description\" content=\"What does the future look like? Opinions vary. But there are 6 common characteristics of successful companies of the future \u25b6\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Futurologist Magnus Lindkvist reveals 6 characteristics of successful companies of the future\" \/>\n<meta property=\"og:description\" content=\"AI-empowered robots, bio-hacking, and interstellar colonies will make humanity infinitely happier, healthier, and wealthier than today. We will live to be\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/\" \/>\n<meta property=\"og:site_name\" content=\"d.velop Blog\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-27T09:10:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-18T12:26:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/07\/d-velop-blog-Magnus-lindkvist-future.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Magnus Lindkvist\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Magnus Lindkvist\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/thinking-digitally\\\/future\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/thinking-digitally\\\/future\\\/\"},\"author\":{\"name\":\"Magnus Lindkvist\",\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/#\\\/schema\\\/person\\\/8b4651ebe03a12f776d942f87a8a9f04\"},\"headline\":\"Futurologist Magnus Lindkvist reveals 6 characteristics of successful companies of the future\",\"datePublished\":\"2023-07-27T09:10:27+00:00\",\"dateModified\":\"2025-09-18T12:26:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/thinking-digitally\\\/future\\\/\"},\"wordCount\":920,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/thinking-digitally\\\/future\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/magnus-lindkvist-future.jpg\",\"keywords\":[\"future\"],\"articleSection\":[\"Thinking digitally\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/thinking-digitally\\\/future\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/thinking-digitally\\\/future\\\/\",\"url\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/thinking-digitally\\\/future\\\/\",\"name\":\"6 characteristics of successful companies | d.velop Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/thinking-digitally\\\/future\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/thinking-digitally\\\/future\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/magnus-lindkvist-future.jpg\",\"datePublished\":\"2023-07-27T09:10:27+00:00\",\"dateModified\":\"2025-09-18T12:26:16+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/#\\\/schema\\\/person\\\/8b4651ebe03a12f776d942f87a8a9f04\"},\"description\":\"What does the future look like? Opinions vary. But there are 6 common characteristics of successful companies of the future \u25b6\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/thinking-digitally\\\/future\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/thinking-digitally\\\/future\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/thinking-digitally\\\/future\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/magnus-lindkvist-future.jpg\",\"contentUrl\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/magnus-lindkvist-future.jpg\",\"width\":1920,\"height\":640,\"caption\":\"magnus-lindkvist-future\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/thinking-digitally\\\/future\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Futurologist Magnus Lindkvist reveals 6 characteristics of successful companies of the future\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/\",\"name\":\"d.velop Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/#\\\/schema\\\/person\\\/8b4651ebe03a12f776d942f87a8a9f04\",\"name\":\"Magnus Lindkvist\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/magnus-lindkvist-96x96.jpg\",\"url\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/magnus-lindkvist-96x96.jpg\",\"contentUrl\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/magnus-lindkvist-96x96.jpg\",\"caption\":\"Magnus Lindkvist\"},\"sameAs\":[\"http:\\\/\\\/www.d-velop.com\"],\"url\":\"https:\\\/\\\/www.d-velop.com\\\/blog\\\/author\\\/magnus-lindkvist\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"6 characteristics of successful companies | d.velop Blog","description":"What does the future look like? Opinions vary. But there are 6 common characteristics of successful companies of the future \u25b6","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/","og_locale":"en_US","og_type":"article","og_title":"Futurologist Magnus Lindkvist reveals 6 characteristics of successful companies of the future","og_description":"AI-empowered robots, bio-hacking, and interstellar colonies will make humanity infinitely happier, healthier, and wealthier than today. We will live to be","og_url":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/","og_site_name":"d.velop Blog","article_published_time":"2023-07-27T09:10:27+00:00","article_modified_time":"2025-09-18T12:26:16+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/07\/d-velop-blog-Magnus-lindkvist-future.png","type":"image\/png"}],"author":"Magnus Lindkvist","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Magnus Lindkvist","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/#article","isPartOf":{"@id":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/"},"author":{"name":"Magnus Lindkvist","@id":"https:\/\/www.d-velop.com\/blog\/#\/schema\/person\/8b4651ebe03a12f776d942f87a8a9f04"},"headline":"Futurologist Magnus Lindkvist reveals 6 characteristics of successful companies of the future","datePublished":"2023-07-27T09:10:27+00:00","dateModified":"2025-09-18T12:26:16+00:00","mainEntityOfPage":{"@id":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/"},"wordCount":920,"commentCount":0,"image":{"@id":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/#primaryimage"},"thumbnailUrl":"https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/06\/magnus-lindkvist-future.jpg","keywords":["future"],"articleSection":["Thinking digitally"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/","url":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/","name":"6 characteristics of successful companies | d.velop Blog","isPartOf":{"@id":"https:\/\/www.d-velop.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/#primaryimage"},"image":{"@id":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/#primaryimage"},"thumbnailUrl":"https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/06\/magnus-lindkvist-future.jpg","datePublished":"2023-07-27T09:10:27+00:00","dateModified":"2025-09-18T12:26:16+00:00","author":{"@id":"https:\/\/www.d-velop.com\/blog\/#\/schema\/person\/8b4651ebe03a12f776d942f87a8a9f04"},"description":"What does the future look like? Opinions vary. But there are 6 common characteristics of successful companies of the future \u25b6","breadcrumb":{"@id":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/#primaryimage","url":"https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/06\/magnus-lindkvist-future.jpg","contentUrl":"https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/06\/magnus-lindkvist-future.jpg","width":1920,"height":640,"caption":"magnus-lindkvist-future"},{"@type":"BreadcrumbList","@id":"https:\/\/www.d-velop.com\/blog\/thinking-digitally\/future\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.d-velop.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Futurologist Magnus Lindkvist reveals 6 characteristics of successful companies of the future"}]},{"@type":"WebSite","@id":"https:\/\/www.d-velop.com\/blog\/#website","url":"https:\/\/www.d-velop.com\/blog\/","name":"d.velop Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.d-velop.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.d-velop.com\/blog\/#\/schema\/person\/8b4651ebe03a12f776d942f87a8a9f04","name":"Magnus Lindkvist","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/05\/magnus-lindkvist-96x96.jpg","url":"https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/05\/magnus-lindkvist-96x96.jpg","contentUrl":"https:\/\/www.d-velop.com\/blog\/wp-content\/uploads\/2023\/05\/magnus-lindkvist-96x96.jpg","caption":"Magnus Lindkvist"},"sameAs":["http:\/\/www.d-velop.com"],"url":"https:\/\/www.d-velop.com\/blog\/author\/magnus-lindkvist\/"}]}},"_links":{"self":[{"href":"https:\/\/www.d-velop.com\/blog\/wp-json\/wp\/v2\/posts\/2046","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.d-velop.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.d-velop.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.d-velop.com\/blog\/wp-json\/wp\/v2\/users\/61"}],"replies":[{"embeddable":true,"href":"https:\/\/www.d-velop.com\/blog\/wp-json\/wp\/v2\/comments?post=2046"}],"version-history":[{"count":7,"href":"https:\/\/www.d-velop.com\/blog\/wp-json\/wp\/v2\/posts\/2046\/revisions"}],"predecessor-version":[{"id":4720,"href":"https:\/\/www.d-velop.com\/blog\/wp-json\/wp\/v2\/posts\/2046\/revisions\/4720"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.d-velop.com\/blog\/wp-json\/wp\/v2\/media\/2048"}],"wp:attachment":[{"href":"https:\/\/www.d-velop.com\/blog\/wp-json\/wp\/v2\/media?parent=2046"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.d-velop.com\/blog\/wp-json\/wp\/v2\/categories?post=2046"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.d-velop.com\/blog\/wp-json\/wp\/v2\/tags?post=2046"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}